Using beautiful women to promote products has been a common marketing method for a long time. The car industry is probably one of the biggest examples. Go to any car show and you’ll find models posing by cars or at exhibition areas drawing in attendees.
WARNING: This article contains a photograph with implied nudity. Do not continue reading through this article if such images are not safe for viewing in your computing environment.
Naturally, when you have something as testosterone filled as guns, advertising and marketing people will take advantage. Some in the firearms industry have used such marketing techniques to cater to their predominately male customer base.
One well known example is Dillon Precision who publishes their monthly catalog The Blue Press whose cover is adorned every month with a woman posing with some type of firearm, and who sells calendars featuring female models and firearms. Cathy Rankin is one model who is well known among firearms enthusiasts because of her appearances in many Dillon Precision calendars.
While I love firearms and I love women, I generally have yet to come across photos featuring a woman and a firearm that looked great.
Don’t get me wrong, there have been a few that looked nice from a technical standpoint; good lighting, excellent composition. But generally, the photographs just don’t make sense to me.
You’re probably thinking, “Why does it need to make sense? It’s a hot girl with a gun!” But I think I try to find meaning in such photographs because I do have a fairly heavy background in firearms.
Aside from that, many of the photos of women and guns just look really trashy. Just google “girls with guns” and you’ll see what I’m talking about.
That’s pretty much why I haven’t made a concerted effort to capture such an image. I wasn’t sure (and could say still not sure) that I could come up with an image that looks good conceptually.
Every now and then I’ll try to come up with glamour concepts of a woman and a gun that would make sense. I just want to see if I could come up with a photograph of a girl with a gun that I thought was conceptually pleasing and wasn’t unconvincing or just plain dumb.
I did have an idea of a woman with a double-barrel shotgun in the desert, but that didn’t pan out for a couple reasons (though I plan on doing it still).
Last Saturday I was at a home in Beverly Hills with some time to photograph April Cheryse (Model Mayhem profile | Facebook Fan Page). April is a wonderful model so I figured if there’s anyone who I could risk putting together a photo like this with, it would be her. So if the shot came out horrible, then I knew it would be all my fault.
That said this is the photo idea I put to reality:
It’s a fairly simple concept. The reason I wanted to go for something like this is because, for one, your attention is obviously drawn to the model (I don’t care how much of a firearms enthusiast you are, you aren’t looking at the gun first). Second, the viewer’s attention is drawn down to the models lower body and then discovers the tactfully positioned Glock 27 subcompact pistol covering her up. So in that sense, there really isn’t an overemphasis on the gun in the photo. The pistol serves as a nice prop in order to accomplish the means of nudity without nudity (implied nudity).
I stared at the photo for a while (minds out of the gutter, please) and I do feel that the concept captured is sound. I do think the shot was able to capture beauty with subtle sexiness, without being classless or without a sense of taste.
From a technical standpoint, I do think there are a couple things I would have done differently. I’m going to keep those to myself, though. While I do like to criticize my own work in order to improve, I’d rather not air to the public how I think I messed up. *wink*
I have stated before that one reason I don’t like some “girls with guns” photos is because they don’t make sense. So you may wonder, “How does this photo make sense?” I think that’s best answered by saying that it doesn’t not make sense. After all, the model is in a bedroom with a Glock 27, which is a self-defense tool, so there’s no reason for her not to have it. Yes, I’m reaching in that reasoning. Maybe I don’t have an answer to that.
Anyway, I’m open to opinions from others regarding “girls with guns” concepts you think would work. Perhaps one will appeal to me and I’ll try to capture it.